Sarah Buckle

Head of STRAT7 Rainmakers

A highly experienced marketer, insight consultant and strategist, Sarah has worked client-side for Mars, Scottish Courage and Volvo, as well as holding executive positions at Cello Group and Insitas. She distils complex issues into clear recommendations.

“You can learn as much from other categories as you can from your own. Your customers don’t live in a silo, and neither does your brand. Get to know the whole person behind your customer if you want to truly motivate them.”

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Blog posts authored by Sarah Buckle

MetLife’s latest U.S. Employee Benefit Trends Study shows the impact of COVID-19 on employee stress

Reading Time: 2 minutes Rainmakers CSI advised MetLife for their 18th annual U.S. Employee Benefit Trends Study to understand how employees…


The changing ways small businesses manage risk

Reading Time: 2 minutes Managing and taking risks are part of the job when running a micro or small business in…


Blog posts contributed to by Sarah Buckle

Optimising the impact of primary research

Reading Time: 5 minutes #4 in our blog series on how to deliver a strategic insight programme A structured guide to…